La comunicazione digitale per i musei: approcci metodologici e applicazioni a confronto

Abstract

The current museal debate, into a stated globalization vision, raises about a necessary change of the museum's role with the goal of a return at its originary function. It should be a place where its visitors could increase the knowledge for their own education. In this process the comunication plays an essential role: the comunication is the capability of make its artworks interpreted; the museum brings culture and values because of this, the museal comunication is a culture comunication. In the paper the museal comunication's theories are examinated for a sistematic disposition, with a special care about the digital comunication, and in attemp to discover a methodological approach for the increasing spread of digitalization. The paper analises two different methodological approches: the sociological and the semiological one.